Trend Watch : Tribal Prints

If there’s one trend that’s dominating this summer it has to be all things tribal. Aztec, batik, ikat and abstracts with South American, Indonesian and African influences can be found everywhere; on t-shirts, dresses, shorts and swimwear. Accessorize with oversized hoop earrings, beads and wooden bangles.      

Swimwear Colour Trends 2012

There’s so much to choose from this year when it comes to colour, whether print, plain or block colour. Apricot and the slightly deeper coral shades are big news, as are monochrome and metallics. Apricot is a great colour to show off a tan, especially when you pair it up with white. Monochrome never goes [...]

Another Fine Vintage – Red or Dead SS12

When it comes to retro-inspired kookiness, British label Red or Dead are the undisputed leaders of the pack. Founders Wayne and Gerardine Hemingway may have sold the label years ago, but the sense of cheeky fun they were so renowned for is still well evident in the colours, styles and prints.  There’s a real sense [...]

5 Key Beach Looks for SS12

It’s an eclectic year style wise – invest in a few key pieces to create the look you want. Here’s our fave SS12 sets. Beach Safari L-R  – Melissa Odabash Jemimia Hat, Melissa Odabash Natalie Dress, ViX Ipanema Flip Flops Spots and Stripes L-R – Banana Moon Hills Bako Ilva Bikini, Melissa Odabash Cameron Panama [...]

White Hot Beachwear

Swimwear designers have fully embraced classic white for their AW11 and SS12 collections. The ultimate tan enhancer, white is so versatile & can be mixed and matched with pretty much any colourway. A couple of classic white beach pieces will form the base of the most fashion-forward beach wardrobes this season. A white beach dress [...]

New Season DD+ Swimwear

Great news if you wear a bigger cup size. Our DD+ swimwear brands have really pulled it out of the bag this season. The swimwear for bigger busts coming in are better than ever. The essentials are there – comfort, support and fit – those three things combined with striking colours, prints and styles make [...]

New In – Melissa Odabash 2012

The hotly anticipated Melissa Odabash 2012 swimwear and beachwear collection has arrived! Along with the relaxed elegance we’ve come to expect from this designer comes some stunning new prints, stand-out colours and the classics. Animal prints feature, as they have in past seasons and the prints are better than ever. Look out for the amazing [...]